Just My Type

US, UK covers - the UK version is more fun.

My dad taught me to appreciate the distinctions between one font and another. Before I finished high school, I knew about serifs, descenders, x-height, and Bodoni Bold. This was secret knowledge exclusive to graphic artists (and their attentive children).

Then, desktop publishing happened, and suddenly, everybody seemed to know about Baskerville, Times New Roman, Optima and Helvetica.

Fonts became cool. A movie was made about Helvetica.

Now, there’s a surpassingly energetic–and fun!–book about fonts, Just My Type, written by Simon Garfield.

In it, you’ll find the unfortunate story of Comic Sans, and the movement to eradicate its use.

I never thought much about the reasons why we have Helvetica, Ariel, Univers and Futura. And why I started to use Frutiger and Gill Sans in place of other sans serif fonts. Or why I never loved Brush Script or Souvenir. Turns out, each of these fonts is part of a story, either about technology’s progress or shifts in public sensibility or the renovation of a mass transit system (which requires signs of every size, plus maps).

Yes, this book is ridiculously geeky. No, there’s no reason why chapters must be read in order. Yes, there are lots of pictures–and examples that reminded me of our graphic past as defined by Gilligan’s Island, Obama’s first presidential campaign, the London underground, Letraset and Dymo tape, Pet Sounds, Penguin Books, Ikea, and T-Rex.

I wish I had the patience to read every story of every type font, designer and context. And I wish there were dozens of visual examples–more and more visuals to tell this very visual story.

Moyers to Public TV: Reinvent Yourself!

These are some of my favorite excerpts from an inspiring speech by one of public television’s long-term heroes, Bill Moyers. He delivered the speech in November, 2010 at a gathering of public television programming executives…

“The core problem is that we still don’t have an expansive national vision of what we’re about, where we want to go and what we want to become. Until we are able to say clearly and comprehensively what it is we really want to do, how much it will cost, and how we intend to get there, we can’t blame Congress, the White House or even the foundations for not supporting us more fully.

…There’s a huge vacuum between the [public television] system, nationally and locally, and the big foundations and no one has yet been inspired or capable enough to link the two at the level of a consensus national plan.

There are always people who remain afraid of change or an unknown process, fearful of where it might lead.  But by contrast, the British and Canadians go through periodic charter reviews that invoke a national conversation; there’s a culture of discussion and planning for public media in those nations that help them survive even the worst assaults from detractors or vested interests. This could be a reason that public support for public media in nations like the U.K. exceeds $80 per capita, while we’re still limping along on $1.49 per capita.

…In the meantime, I’m here to tell you that even within the fiscal crisis public television currently faces, we have an opportunity to serve the public — to renew our bond to our communities.

You may not have money for in-depth documentaries or other high-end productions but you have cameras, microphones, studios and the trust of the community. You can be the ombudsman for the public within your reach, provide the venue for forums, teach-ins, town meetings, and debates over the issues that matter to people where they live, telecast in an atmosphere of openness and clarity without the mean and mindless rhetoric or cant that are so triumphant today. Civic engagement is the lifeblood of democracy and the bedrock of its legitimacy. No media can nurture, foster, and empower it the way we can.

…Meanwhile, let me offer just a few other ideas for you to consider:  Take a whole evening of primetime and give it to a forum for the fight in your neighborhoods over charter schools. Do the same for other distressed public institutions — your libraries, for example.

Or how about one week inviting as many social workers as you can get into your studio and asking them to share what they see every day — how people are coping each day with these worst hard times?  Do a series of workshops on Occupy Wall Street, pro and con.  Out there in Iowa, find the lady carrying the placard I saw last weekend on television that read: “I couldn’t afford to buy a politician so I bought this sign.” Bring her into the studio with her local member of Congress — have them talk frankly to each other about their different perceptions of money in politics. Do an evening of primetime on the fight going on right now in your state over redistricting — gerrymandering — the outcome will influence your state’s position and power for the next 10 years. Get folks aware and involved. If you don’t, who will? Certainly not the commercial stations in your market, that’s for sure.

…since David H. Koch of Koch Industries is on the board of both WGBH and WNET, I’d ask him to round up his billionaire buddies — and in a nonpartisan spirit reach out to civic-minded progressive billionaires like George Soros — and together create an independent, fully endowed, self-governing production center (free of any partisan strings or influence) for American drama that would bring our epic history and culture to the screen just like we’ve brought over the Brits’ Downton Abbey, make room for Jefferson’s Monticello! Now, there’s an Upstairs Downstairs story the public would make a pledge to see.

…What we need is a makeover of our own — a rebirth, yes, of vision, imagination, and creativity, but above all a structure and scheme for the 2lst century, one that uses the resources that the digital platform provides to realize the goals of our founders: diversity, public access, civic discourse, experimentation, a welcoming place for independent spirits.

The whole speech–including his idea for public television’s equivalent of a constitutional convention– can be found here:

http://www.current.org/pb/pb1122moyers-remarks.html

Resume: DaVinci (no kidding!)

The iconic creative professional and proto-technologist looking for work. Comes complete with English translation and modern commentary:

From The Ladders.com, “the translation of this letter is quite remarkable:

“Most Illustrious Lord, Having now sufficiently considered the specimens of all those who proclaim themselves skilled contrivers of instruments of war, and that the invention and operation of the said instruments are nothing different from those in common use: I shall endeavor, without prejudice to any one else, to explain myself to your Excellency, showing your Lordship my secret, and then offering them to your best pleasure and approbation to work with effect at opportune moments on all those things which, in part, shall be briefly noted below.

1. I have a sort of extremely light and strong bridges, adapted to be most easily carried, and with them you may pursue, and at any time flee from the enemy; and others, secure and indestructible by fire and battle, easy and convenient to lift and place. Also methods of burning and destroying those of the enemy.

2. I know how, when a place is besieged, to take the water out of the trenches, and make endless variety of bridges, and covered ways and ladders, and other machines pertaining to such expeditions.

3. If, by reason of the height of the banks, or the strength of the place and its position, it is impossible, when besieging a place, to avail oneself of the plan of bombardment, I have methods for destroying every rock or other fortress, even if it were founded on a rock, etc.

4. Again, I have kinds of mortars; most convenient and easy to carry; and with these I can fling small stones almost resembling a storm; and with the smoke of these cause great terror to the enemy, to his great detriment and confusion.

5. And if the fight should be at sea I have kinds of many machines most efficient for offense and defense; and vessels which will resist the attack of the largest guns and powder and fumes.

6. I have means by secret and tortuous mines and ways, made without noise, to reach a designated spot, even if it were needed to pass under a trench or a river.

7. I will make covered chariots, safe and unattackable, which, entering among the enemy with their artillery, there is no body of men so great but they would break them. And behind these, infantry could follow quite unhurt and without any hindrance.

8. In case of need I will make big guns, mortars, and light ordnance of fine and useful forms, out of the common type.

9. Where the operation of bombardment might fail, I would contrive catapults, mangonels, trabocchi, and other machines of marvellous efficacy and not in common use. And in short, according to the variety of cases, I can contrive various and endless means of offense and defense.

10. In times of peace I believe I can give perfect satisfaction and to the equal of any other in architecture and the composition of buildings public and private; and in guiding water from one place to another.

11. I can carry out sculpture in marble, bronze, or clay, and also I can do in painting whatever may be done, as well as any other, be he who he may.

Again, the bronze horse may be taken in hand, which is to be to the immortal glory and eternal honor of the prince your father of happy memory, and of the illustrious house of Sforza.

And if any of the above-named things seem to anyone to be impossible or not feasible, I am most ready to make the experiment in your park, or in whatever place may please your Excellency – to whom I comment myself with the utmost humility, etc.”

Maine School District to Buy Kindergarteners iPads

Here it comes. The first kindergarten class gets iPads. Watch how quickly the others come online–and how quickly school gets the same treatment as, say, photographic film or CDs or any of the other stuff that’s been digitized. Story in video form below, or, if you prefer, actual words written on the screen by PCMag.

http://www.pcmag.com/article2/0,2817,2383362,00.asp